親身經驗分享: 為什麼素人也要職場個人品牌?怎麼建立?

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其實職場個人品牌不是全新的概念,大家比較熟的「口碑」「名聲」,就是品牌的概念。傳統方法的問題是,默默的把事情做好,被動地讓別人發覺你哪裡好,一是大家都很忙可能要等很久才會被發現,二是每個人覺得的好可能不一樣,機會就會來的很雜。「職場個人品牌」是很有意識地主動告訴別人,你哪裡特別好,讓自己特別能夠發揮的優質機會來找你,就比傳統「曖曖內含光」更能有機會有效率建立戰功。你不需要非常多機會,只需要幾次很適合你揮棒的機會!
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